Value at the summit of the mountain range

Financial enablers of non-traditional asset eco-systems in the region.

Our organization resembles the solid formation of a rock, the sky is the limit.

Much like the three mountain ranges of the Andes in Colombia, our integrated vision contains three “independent” branches that come together to form a skyscraper, which we have called Sh’ma Capital; an interdisciplinary, inter-generational and multi-sectoral experience, that is able to identify and coordinate financial eco-systems that need to be enabled.

“Thank you for sharing the belief that we can climb up, sever the branches and watch the tree fall together.”

Wei-maa HungManaging Partner

A wide, in-depth and panoramic vision, that also pays close attention to detail

Sh’ma Capital…

Listens

To understand and assess the events that unfold in its surroundings.

Coordinates

The most relevant actors at the social, business and governmental levels.

Makes

Investments that are profitable, adaptable, scalable and sustainable.

The Sh'ma method

Order, scalability, excellence. We like to be at the top, trusting that if we invest well (sow well), multiplication will ensue.

Eco-systems at our origin

The scenarios where social and economic challenges converge or interconnect with the way we relate, boost and inspire collective behavior, create a whole that should be permanently understood and transformed; a place of convergence and interconnectedness that we call the eco-system and the eco-system is all of us together.

How do we enable eco-systems? Why are enablers necessary?

Many people see a problem where a handful see an opportunity to build and add value, improving the relationship between actors in a chain. Others still, perceive inefficiency and historical market distortion. We – on the other hand – envisage the capacity to create incentives, align interests and bring people together around a common purpose.

"Non-traditional” Assets

Any asset that is – for one reason or another – lacking high liquidity and transactions, is considered to be a “non-traditional” asset. Depending on the context or the current situation, an asset may either be considered traditional or not. Non-traditional assets can range from emerging assets such as new products, or stagnant markets such as developments in agro-industry.

Portfolio

We promote high-impact investment, environmental sustainability and social inclusion.

We are experts in education, sustainable mobility and entrepreneurship, we feel passionate about these subjects and specialize in them. Our knowledge allows us to perform better than any other actor in these eco-systems and act before they do.

Fondo Estrella

The first Fund for Acceleration and Financial, Professional and Human Accompaniment; created and promoted by universities for their students.
We seek to ensure that the next generation is the most-educated generation in the history of Colombia.

Fondo Samán

The first Fund in Colombia that seeks to unite the work performed by traditional truck drivers and their families with loan opportunities to finance their labor and source of income by leveraging financial inclusion and the development of sustainable transport in the country.

Consulting

Enabler. An integrated platform that generates value; building new schemes and relations that foster the growth of our clients and their projects.

Board of Directors

Founding Partners

Managing Partner

Wei-maa Hung Varela

Master of Science in Risk Management (MSRM) from the Stern School of Business (NYU) and Master of Business Administration with an emphasis on Finance from Universidad de los Andes, Finance Specialist from Universidad del Rosario and Finance and International Relations professional at Universidad Externado.

Master of Science in Risk Management (MSRM) from the Stern School of Business (NYU) and Master of Business Administration with an emphasis on Finance from Universidad de los Andes, Finance Specialist from Universidad del Rosario and Finance and International Relations professional at Universidad Externado.
More than 15 years of experience in managerial positions at multinational organizations. Experience in risk management, M&A, new business development, structured finance and the structuring of financing projects. Professor at Universidad Externado de Colombia and Universidad de los Andes. Member of the Steering Committee of the Faculty of Accounting at Universidad Externado.
Founding Partner

Sergio Serna Hernández

Master of Science in Management (MBA) cum laude from HULT International Business School, Boston MA. PDD obtained from IPADE Business School. Title in Business Management from Universidad de los Andes. Specialized in Marketing at Universidad de los Andes, certified in Balance Score Card Kaplan-Norton Palladium.

Master of Science in Management (MBA) cum laude from HULT International Business School, Boston MA. PDD obtained from IPADE Business School. Title in Business Management from Universidad de los Andes. Specialized in Marketing at Universidad de los Andes, certified in Balance Score Card Kaplan-Norton Palladium.
More than 25 years of experience in managerial positions at national and multi-national companies (within finance, services and technology sectors). Member of a number of boards of directors in different sectors of the economy. Consultant in Planning and strategic execution as well as corporate governance. Professor at Universidad de los Andes.
Founding Partner

Antonio Jaramillo Ochoa

Industrial Engineer from Universidad de los Andes, with a focus on corporate finance, strategy and business law.
More than 6 years of experience in capital markets as manager and operator of investment portfolios and the assessment of alternative vehicles for institutional investors.

Industrial Engineer from Universidad de los Andes, with a focus on corporate finance, strategy and business law.
More than 6 years of experience in capital markets as manager and operator of investment portfolios and the assessment of alternative vehicles for institutional investors.
Experience in financial, legal and strategic consulting aimed at structuring investment projects and business development.

Are you interested in investing?

Sh’ma Capital
Carrera 7 # 71-52
Torre A Of. 804
Bogotá, Colombia

+57 310 313 0888
shma@shmacapital.com